SEO Knowledge Base

Last Updated: May 9, 2012

Search for:

Traffic
Keywords
- Keyword Management
Content
- Content Development
- Content Promotion
Links
Website
Blog
SEO Tools & Resources

Home » Account Services » Google Analytics

Google Analytics Receive Updates For This Category

List By Category:

List By Month:

Per Page :

Google Analytics

October 8, 2011 Google Analytics 0 0

Goals of Analytics

Track campaigns, events, engagement, goals, sales
Use data to test & prove strategy
Alerts to sudden changes
Recognize trends over time
Report on progress of SEM projects
Find actionable tasks and gain insights

GA Best Practices

Reference Google Analytics Getting Started Guide for Account Administration
New Interface Now Available to Everyone. Here is a Report Finder Tool to help you find reports in New Interface.
Use Compare To Date Ranges or Site Averages when looking at date to establish comparison data.
Use Advanced Segments to break down data (How To Setup Custom Segments)
When looking at reports, always try to incorporate Goals to measure Conversion Rates. How do I setup Goals?

Standard GA Reports

Visitors: Demographics: Location
Visitors: Behavior: New Vs Returning
Visitors: Behavior: Engagement
Traffic Sources: Direct Traffic
Traffic Sources: Sources: Referrals
Traffic Sources: Search: Organic
Traffic Sources: Search: Paid
Content: Site Content: Pages
Content: Site Content: Landing

Advanced Google Analytics

Tag Links for Better Tracking with URL Builder Tool
Search Engine Optimization - Requires Webmaster Tools to be enabled
Link Google Analytics Goals & Adwords Conversion Tracking
Goals: Goal URLs and Funnel Reports
Difference between Goals & Events & When to Use Them
ECommerce: Product Performance
Multi-Channel Funnels: Assisted Conversions

Go to Detail Page

© 2011 Eduki Wiki All rights reserved.

WikiBase Theme by Premium Wordpress Themes